Swell Beer

Project:Swell Beer Client:Swell Beer  
Martins Integrated has designed an identity and packaging for Swell Brewing Co. McLaren Vale. Our premium approach to their presentation emphasises the commitment to quality of the hand crafted ales.

We drew inspiration from brewer Dan Wright’s passion for surfing. The plan to market the new ales was born during his world treks in search of the perfect wave. Our design reflects the long board era of surfing, including colours and the unique 'surfboard' neck seal.