The New Look for Shiels
Shiels is a family owned business which has been creating and selling jewellery for more than fifty years. With 12 stores in Adelaide and a further 15 recently opened in Perth, it is a company that is clearly flourishing.
Since October 2003, Martins Integrated has managed the entire scope of marketing and advertising across all mediums from television and radio to print, direct mail and point of sale.
To ensure we are delivering the most effective message we also regularly conduct group research with the core customers to track and fine-tune the brand image and positioning in the marketplace. This ensures that we are not only targeting the right market with the right message, but we’re also monitoring the brand’s perception and reputation for our client.